Tuesday, May 16, 2006

Renesas Technology's SH-Mobile Application Processor Enables New Audio/Video Features and Offers 3D Gaming Platform for Mobile Phones

Renesas Technology America, Inc., a U.S. subsidiary of the new joint-venture semiconductor company established by Hitachi, Ltd. and Mitsubishi Electric Corporation today announced the SH-MobileV2 processor, a new addition to the SH-Mobile series of application processors for feature-rich next-generation mobile phones. The high-performance SH-MobileV2 processor offers an advanced 3D gaming platform with greatly enhanced image processing functions and enhanced performance for Java-based applications. The device is built on the popular SuperH(R) RISC architecture.

According to Brian Davis, director of business development at Renesas Technology America, Inc., "Mobile phone designs are becoming increasingly complex, driven by higher camera pixel counts, the growing popularity of video-mail and video-phone services, and the increasing sophistication of applications such as online gaming. To pack the added features and performance new phones need into fast, low-power application processors, Renesas leveraged technology from the successful SH-Mobile series to produce the SH-MobileV2 processor."

"With this device, our customers can build phones that offer smoother, faster moving image playback and recording and have advanced LCD screens that can display applications that achieve substantial visual impact. They can also offer a wider range of options based on advanced technology, developed at reduced cost. As a result, consumers will get a higher quality multimedia experience from their next-generation mobile products and are likely to be more willing to experiment with the innovative new services carriers can provide."


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